Key Facts About
Vietnam
Vietnam
Language
Vietnamese (official), spoken by over 95% of the population. English is widely used in business, tourism and international trade.
Population
Population exceeds 100 million, making Vietnam the third most populous country in Southeast Asia and one of the region's fastest-growing consumer markets.
Digital Consumers
84.2% internet penetration and over 137 million mobile connections support one of Southeast Asia's fastest-growing digital economies.
Digital Payment
More than 17 billion non-cash payment transactions were processed in 2024, highlighting Vietnam's rapidly expanding digital payment ecosystem.
Economy
Vietnam's GDP reached USD 476.3 billion in 2024, with economic growth of approximately 7.1%, making it one of Southeast Asia's fastest-growing economies. Manufacturing, exports and digital services continue to drive consumption and cross-border commerce.
Survey of consumption
Vietnam's consumer market is rapidly embracing cashless payments, supported by widespread smartphone adoption and a well-developed banking infrastructure. QR payments, bank transfers and e-wallets have become part of everyday transactions, creating a favorable environment for digital commerce and cross-border payment solutions.
90M+
Mobile Banking Accounts
86.97%
Adults with Bank Accounts
30.27M
Active E-wallets
Method of payment
Offline – Cash transactions:
Cash is still preferred in traditional retail, but non-cash transactions increased by over 50% year-on-year, reflecting Vietnam's accelerating digital payment adoption.
Online – QR Payment / Bank Transfer /Digital Wallet / Phone card:
QR Payment → Nearly 90 million mobile banking accounts support VietQR. In 2025, VietQR processed over 3.6 billion QR transactions with a total transaction value exceeding VND 9.2 quadrillion.
Bank Transfer → Supported by 86.9% adult bank account ownership and Vietnam's nationwide NAPAS infrastructure, enabling secure real-time transfers.
Digital Wallet → Vietnam has 47 licensed e-wallet providers and over 30 million active e-wallets, with MoMo and ZaloPay among the leading platforms. Phone Card → Primarily used for prepaid gaming and digital content top-ups, with game cards available through 7,000+ retail outlets nationwide.
Bank Transfer → Supported by 86.9% adult bank account ownership and Vietnam's nationwide NAPAS infrastructure, enabling secure real-time transfers.
Digital Wallet → Vietnam has 47 licensed e-wallet providers and over 30 million active e-wallets, with MoMo and ZaloPay among the leading platforms. Phone Card → Primarily used for prepaid gaming and digital content top-ups, with game cards available through 7,000+ retail outlets nationwide.
